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Whistler Outfitters

Whistler BC Canada and tourism are the focus of the Whistler Outfitters website. Whistler resort hosts upwards of 2.5 million visitors each year and along with Vancouver is hosting the 2010 Winter Olympics. There is a lot of hype in town in advance of 2010 when the entire globe will be focused on Whistler and Vancouver as they watch the Winter Olympics on TV and online.

After five years, Whistler Outfitters continues to increase market share and has increased total visitor numbers to the resort. The Whistler Outfitters website serves up thousands of pages of information to hundreds and sometimes thousands of visitors everyday that are all targeted to the Whistler product. The site ranks very high in search engines for thousands of target terms and has a high customer retention rate (49% of visitors to the site "save in favorites").

UPDATE: 02/28/2008

New cutting edge social networking community released for Whistler Outfitters. Here is a brief list of features available to members of the NEW Whistler Network:

Social Networking

• Members can invite new members, meet new people, and make new friends on the Whistler network.
• Full message center with address book importing from Gmail, Yahoo Mail, and Hotmail.
• See which members of the Whistler network are online now.
• Customizable profile pages.
• Photo slideshows, video players, music players, and network badges, that can be embeded anywhere on the Internet.
• Members can set different privacy settings for every photo, video, group, or blog post they contribute.
• RSS feeds of the Whistler network's features, such as members, discussions, photos, videos, music/podcasts, and blog posts.

Photo Sharing

• Upload photos from a computer, mobile phone, or Flickr account.
• Add photo comments, ratings, tags, locations, favorites, and share via email.
• Create, organize, and view albums.
• Create, view and “embed” photo slideshows from the Whistler network.
• View all photos across the social network.

Video Sharing

• Upload videos from a computer, mobile phone, or any video service on the web such as Youtube.
• Add video comments, ratings, tags, locations, favorites, and share via email.
• Create, view and “embed” Flash video players.
• View all videos across the social network.

Discussion Forum

• Start and tag a discussion.
• Add discussion posts and reply to those posts.
• Organize discussions by categories.
• Click through the personal profile pages of other members engaged in the discussion.
• View all discussions across your social network.

Groups

• Create groups.
• Make groups public or private.
• Add group descriptions, images, discussions, and members.

Music & Podcasting

• Create music and podcast playlists.
• Create, view and “embed” Flash music and podcast players.

This is only a partial feature list.

Original Project Highlights

• Discussion Forum Integration with custom features such as photo uploading and member rewards.
• Logo and Graphic Design
• Dynamic webpages that feed off of user interaction and user generated content.
• Integration with vacation packaging and hotel booking engine technology. Plus the ability to reserve car rentals, ski gear rentals, lift tickets and activities all in just a few clicks.
• Participation by Whistler locals in online discussions about Whistler creating a bridge between potential visitors and locals who share advice and photos.
• Full visitor tracking and analytics supplying comprehensive and valuable data about the 350,000 + targeted unique visitors who have visited the site, the 3 MILLION plus pages they browse as well as keeping track of all future visits.
• Integration of instant purchase vacation booking technologies offered in 15 different currencies and languages.
• Search Engine optimization and best practises.

Whistler Outfitters is the first in a series of websites focused on resorts and visitor interaction online. Along with regular contributions to the site by locals and photographers, Whistler Outfitters is 100% owned and mantained by Scott Web Media.

Latest News about the Whistler Outfitters project:

Whistler Outfitters target traffic tripled for the 2006/2007 season and sales are up 900% over 2005/2006.

UPDATE: 2007/2008: Early reports show strongest season increase ever for sales and traffic. Update soon.

New logo, branding and interface refinement recently launched including webpage upgrades, new logowear line and focused content delivery.

Launch of new interface (April 1st, 2007).

Improvements ongoing indefinitely.

Whistler <<< click to see the Whistler Outfitters website

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